Document Text Contents
Page 1
TO STUDY MARKETING STRATEGIES OF BISLERI DRINKING WATER AT
SATHYAMANGALAM
1. Name :
2. Age :
3. Sex :
4. Monthly Income :
5. How often do you consume mineral water?
a) Always b) Sometimes
c) Often d) Never
6. When felling thirsty you opt for?
a) Mineral water b) Soft drink
7. How many brands of mineral water are you aware of?
a) 0-2 b) 3-5
c)6-10 d) 10 and above
8. Under what circumstances you opt for mineral water?
a) While traveling
b) During parties, meeting, seminars
c) When drinking water is not available
d) During illness
e) Others
9. Which size of bottle do you prefer?
a) 500 ml b) 1 ltr.
c) 5 Itr d) 20 Itr
10. Do you think mineral water is much more hygienic than normal water?
a) Yes b)No
11. Do you think the price the companies are charging, is worth the product?
a) Yes b) No
Page 2
12. Does advertising of this product has any effect on your purchase?
a) Yes b)No
13. Do you think Indians are getting more health conscious day by day?
a) Yes b) No
14. Which brand do you prefer while buying mineral water?
a) Bisleri b) Kinley
c) Aquafina d) other
How many brands of mineral water do you sell (specify)?
a) 2-3 b)3-5
c) More
15. What types of brands do you have?
a) Advertised b) Non-Advertised
c) Both
16. Which brand is selling more?
a) Bisleri b) Aquafina
c) Kinley d) Others
17. Which size of bottle is selling more?
a) 500 ml b) 1 Itr
c)51tr d) 20 Itr
18. On which brand do you get more margins?
a) Bisleri b) Aquafma
c) Kinley d) Others
19. Do you feel there is growth in the mineral water market in the last 5 years?
a) Yes b) No
TO STUDY MARKETING STRATEGIES OF BISLERI DRINKING WATER AT
SATHYAMANGALAM
1. Name :
2. Age :
3. Sex :
4. Monthly Income :
5. How often do you consume mineral water?
a) Always b) Sometimes
c) Often d) Never
6. When felling thirsty you opt for?
a) Mineral water b) Soft drink
7. How many brands of mineral water are you aware of?
a) 0-2 b) 3-5
c)6-10 d) 10 and above
8. Under what circumstances you opt for mineral water?
a) While traveling
b) During parties, meeting, seminars
c) When drinking water is not available
d) During illness
e) Others
9. Which size of bottle do you prefer?
a) 500 ml b) 1 ltr.
c) 5 Itr d) 20 Itr
10. Do you think mineral water is much more hygienic than normal water?
a) Yes b)No
11. Do you think the price the companies are charging, is worth the product?
a) Yes b) No
Page 2
12. Does advertising of this product has any effect on your purchase?
a) Yes b)No
13. Do you think Indians are getting more health conscious day by day?
a) Yes b) No
14. Which brand do you prefer while buying mineral water?
a) Bisleri b) Kinley
c) Aquafina d) other
How many brands of mineral water do you sell (specify)?
a) 2-3 b)3-5
c) More
15. What types of brands do you have?
a) Advertised b) Non-Advertised
c) Both
16. Which brand is selling more?
a) Bisleri b) Aquafina
c) Kinley d) Others
17. Which size of bottle is selling more?
a) 500 ml b) 1 Itr
c)51tr d) 20 Itr
18. On which brand do you get more margins?
a) Bisleri b) Aquafma
c) Kinley d) Others
19. Do you feel there is growth in the mineral water market in the last 5 years?
a) Yes b) No
