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TitleUnlimited Memory_ How to Use Ad - Kevin Horsley.pdf
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Table of Contents
Chapter 1. Introduction
Part 1. Concentrate
Chapter 2. Excuse me
Chapter 3. Never believe a lie
Chapter 4. Be here now
Part 2. Create and connect
Chapter 5. Bring information to life
Chapter 6. Use your car to remember
Chapter 7. Use your body to remember
Chapter 8. Pegging information down
Chapter 9. In the first place
Chapter 10. Linking thoughts
Chapter 11. Remembering names
Chapter 12. Remembering numbers
Chapter 13. Art in memory
Chapter 14. Using the methods
Part 3. Continuous use
Chapter 15. Self-discipline
Chapter 16. Review to renew
Endings are the seeds for beginnings
About The Author
Document Text Contents
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No part of this book may be reproduced, stored in retrieval systems, or transmitted by any means,
electronic, mechanical, photocopying, recorded or otherwise without written permission from the


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pilots, managers, and business people remember all kinds of information with this method. I used this
method to store the first 10,000 digits of pi. A friend of mine Dr. Yip Swee Chooi remembered the
whole Oxford dictionary, 1774 pages, word-for-word with this method. Anyone can store an
unlimited amount if they choose to spend the time. Some people say, “I will run out of space.” If I
gave you a truck full of objects to place in a shopping mall, would you be able to do that? Of course
you would. If you look for it, you will find thousands and thousands of places just waiting to be used
in your mind. There are no limits to this system, only limits in your own thinking.

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“No memory is ever alone; it's at the end of a trail of memories, a dozen trails that each have
their own associations.”

~ Louis L’Amour

In the previous chapters we learned to bring information to life, and to store it in a long-term
memory compartment system. Now in this chapter we are going to learn to link more thoughts
together. It is a way to direct attention and to strengthen your imagination and your ability to
associate concepts. Your mind is an associating machine and it has no limits.

I often hear people say, “Oh, do you learn by association?” The answer to that is we only learn by
association. Learning is connecting new information to old information, it doesn’t happen any other
way. It is creating a relationship between the known and the unknown – and the more you know, the
easier it is to connect more information and get to know more.

Now let’s memorize a list together to experience this method. It will seem silly, but stick with it and I
will make a point. This story takes longer for me to explain than what happens in your mind. Read it
and remember to use the SEE principle.

I want you to imagine that you are ; really see it in your mind. As you wash the tin, it
suddenly begins developing a huge apple. A and grab the Adams apple and
rip it out. The Chef and her son then decide to make some , which they give to Marilyn

and she starts to develop a massive apple too. Michael sees her Adams
apple throbbing and runs away screaming and jumps into a with it. The van is being
driven by a big yellow – really see it, make it silly, hairy, and let it stick. The hairy sun
doesn’t drive very well and crashes into a tilling his wall. The tiler’s tiles are dot tiles. A

takes the polka dots off and starts tailoring you a polka-dotted suite.

Now recall the story and all the key words. If you didn’t get it all, read it again and make the links
stronger. See if you can do it backwards too.

What you have just learned are the first twelve presidents of the USA. You can continue
remembering all forty-four Presidents just by linking one thought to the next. If you have any
problems recalling the list just make it more outstanding and make the links clearer.

Here is the list of the first twelve Presidents:

1. a - Washington

2. apple -

3. A and - sounds like

4. - sounds like

5. Marilyn -

6. apple -

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For over 20 years, KEVIN HORSLEY has been analyzing the mind and memory and its capacity
for brilliance. He is one of only a few people in the world to have received the title International
Grandmaster of Memory. He is a World Memory Championship medalist, and a two-time World
Record holder for The Everest of memory tests. Kevin is also an author of four books, and the
designer of a times table game with the Serious Games Institute at North-West University Vaal

Kevin is a professional speaker, and assists organizations in improving their learning, motivation,
creativity, and thinking.

Learn more about Kevin at

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