Download Essentials of Management Information System 10 Edition by Kenneth C. Laudon & Jane P. Laudon PDF

TitleEssentials of Management Information System 10 Edition by Kenneth C. Laudon & Jane P. Laudon
TagsC Projects
LanguageEnglish
File Size11.6 MB
Total Pages505
Table of Contents
                            Cover
Title Page
Copyright Page
About the Authors
Brief Contents
Preface
Contents
I: Information Systems in the Digital Age
	1 Business Information Systems in Your Career
		Chapter-Opening Case: Shortening Lines at Disney World: Technology to the Rescue
		1.1 The Role of Information Systems in Business Today
		Interactive Session: Organizations: Running the Business from the Palm of Your Hand
		1.2 Perspectives on Information Systems and Information Technology
		1.3 Understanding Information Systems: A Business Problem-Solving Approach
		Interactive Session: Technology: UPS Competes Globally with Information Technology
		1.4 Information Systems and Your Career
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Creating a Web Site for Team Collaboration
		Business Problem-Solving Case: Are Electronic Medical Records a Cure for Health Care?
	2 Global E-Business and Collaboration
		Chapter-Opening Case: America's Cup 2010: USA Wins with Information Technology
		2.1 Components of a Business
		2.2 Types of Business Information Systems
		Interactive Session: Technology: Can Airlines Solve Their Baggage Handling?
		Interactive Session: Organizations: Piloting Valero with Real- Time Management
		2.3 Systems for Collaboration and Teamwork
		2.4 The Information Systems Function in Business
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Describing Management Decisions and Systems
		Business Problem-Solving Case: Collaboration and Innovation at Procter & Gamble
	3 Achieving Competitive Advantage with Information Systems
		Chapter-Opening Case: Verizon or AT&T: Which Digital Strategy Will Prevail?
		3.1 Using Information Systems to Achieve Competitive Advantage
		Interactive Session: Technology: Technology Helps Starbucks Find New Ways to Compete
		3.2 Competing on a Global Scale
		3.3 Competing on Quality and Design
		3.4 Competing on Business Processes
		Interactive Session: Organizations: Burton Snowboards Speeds Ahead with Nimble Business Processes
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Identifying Opportunities for Strategic Information Systems
		Business Problem-Solving Case: Will Technology Save the Publishing Industry?
II: Information Technology Infrastructure
	4 IT Infrastructure: Hardware and Software
		Chapter-Opening Case: BART Speeds Up with a New IT Infrastructure
		4.1 IT Infrastructure: Computer Hardware
		Interactive Session: Technology: Green Data Centers: Good for Business?
		4.2 IT Infrastructure: Computer Software
		4.3 Managing Hardware and Software Technology
		Interactive Session: People: Should You Use Your iPhone for Work?
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Evaluating Server and Mobile Operating Systems
		Business Problem-Solving Case: Should Businesses Move to the Cloud?
	5 Foundations of Business Intelligence: Databases and Information Management
		Chapter-Opening Case: Banco de Credito del Peru Banks on Better Data Management
		5.1 The Database Approach to Data Management
		5.2 Database Management Systems
		5.3 Using Databases to Improve Business Performance and Decision Making
		Interactive Session: People: Asking the Customer by Asking the Database
		5.4 Managing Data Resources
		Interactive Session: Organizations: Controversy Whirls Around the Consumer Product Safety Database
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Identifying Entities and Attributes in an Online Database
		Business Problem-Solving Case: Text Mining For Gold?
	6 Telecommunications, the Internet, and Wireless Technology
		Chapter-Opening Case: Hyundai Heavy Industries Creates a Wireless Shipyard
		6.1 Telecommunications and Networking in Today’s Business World
		6.2 Communications Networks
		6.3 The Global Internet
		Interactive Session: Organizations: The Battle Over Net Neutrality
		Interactive Session: People: Monitoring Employees on Networks: Unethical or Good Business?
		6.4 The Wireless Revolution
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Evaluating Smartphones
		Business Problem-Solving Case: Apple, Google, and Microsoft Battle for Your Internet Experience
	7 Securing Information Systems
		Chapter-Opening Case: You're On Facebook? Watch Out!
		7.1 System Vulnerability and Abuse
		Interactive Session: Organizations: Stuxnet and the Changing Face of Cyberwarfare
		7.2 Business Value of Security and Control
		7.3 Establishing a Framework for Security and Control
		7.4 Technologies and Tools for Protecting Information Resources
		Interactive Session: Technology: How Secure Is Your Smartphone?
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Evaluating Security Software Tools
		Business Problem-Solving Case: Sony: The World's Largest Data Breach?
III: Key System Applications for the Digital Age
	8 Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
		Chapter-Opening Case: Cannondale Learns to Manage a Global Supply Chain
		8.1 Enterprise Systems
		8.2 Supply Chain Management Systems
		Interactive Session: Organizations: Southwest Airlines Takes Off With Better Supply Chain Management
		8.3 Customer Relationship Management Systems
		8.4 Enterprise Applications: New Opportunities and Challenges
		Interactive Session: Organizations: Customer Relationship Management Heads to the Cloud
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Analyzing Enterprise Application Vendors
		Business Problem-Solving Case: Summit Electric Lights Up with a New ERP System
	9 E-commerce: Digital Markets, Digital Goods
		Chapter-Opening Case: Groupon's Business Model: Social and Local
		9.1 E-commerce and the Internet
		9.2 E-commerce: Business and Technology
		Interactive Session: Organizations: Walmart, Amazon, eBay: Who Will Dominate Internet Retailing?
		Interactive Session: People: Social Commerce Creates New Customer Relationships
		9.3 The Mobile Digital Platform and Mobile E-commerce
		9.4 Building an E-commerce Presence
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Performing a Competitive Analysis of E-commerce Sites
		Business Problem-Solving Case: To Pay or Not to Pay: Zagat's Dilemma
	10 Improving Decision Making and Managing Knowledge
		Chapter-Opening Case: What to Sell? What Price to Charge? Ask the Data
		10.1 Decision Making and Information Systems
		10.2 Business Intelligence in the Enterprise
		Interactive Session: People: Colgate-Palmolive Keeps Managers Smiling with Executive Dashboards
		10.3 Intelligent Systems for Decision Support
		10.4 Systems for Managing Knowledge
		Interactive Session: Technology: IBM's Watson: Can Computers Replace Humans?
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Designing a University GDSS
		Business Problem-Solving Case: Zynga Wins with Business Intelligence
IV: Building and Managing Systems
	11 Building Information Systems and Managing Projects
		Chapter-Opening Case: A New Ordering System for Girl Scout Cookies
		11.1 Problem Solving and Systems Development
		11.2 Alternative Systems-Building Approaches
		Interactive Session: People: Honam Petrochemical's Quest for Better Management Reports
		11.3 Modeling and Designing Systems Structured Methodologies
		Interactive Session: Technology: DST Systems Scores with Scrum and Application Lifecycle Management
		11.4 Project Management
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Preparing Web Site Design Specification
		Business Problem-Solving Case: JetBlue and WestJet: A Tale of Two IS Projects
	12 Ethical and Social Issues in Information Systems
		Chapter-Opening Case: Behavioral Targeting: Your Privacy Is the Target
		12.1 Understanding Ethical and Social Issues Related to Systems
		12.2 Ethics in an Information Society
		12.3 The Moral Dimensions of Information Systems
		Interactive Session: Technology: Life on the Grid: iPhone Becomes iTrack
		Interactive Session: People: Too Much Information?
		Learning Tracks
		Review Summary
		Key Terms
		Review Questions
		Discussion Questions
		Hands-on MIS Projects
		Video Cases
		Collaboration and Teamwork: Developing a Corporate Ethics Code
		Business Problem-Solving Case: When Radiation Therapy Kills
Glossary
	A
	B
	C
	D
	E
	F
	G
	H
	I
	J
	K
	L
	M
	N
	O
	P
	Q
	R
	S
	T
	U
	V
	W
References
Index
	Name Index
	Organizations Index
		A
		B
		C
		D
		E
		F
		G
		H
		I
		J
		K
		L
		M
		N
		O
		P
		Q
		R
		S
		T
		U
		V
		W
		Y
		Z
	Subject Index
		A
		B
		C
		D
		E
		F
		G
		H
		I
		J
		K
		L
		M
		N
		O
		P
		Q
		R
		S
		T
		U
		V
		W
		X
		Y
		Z
                        

Similer Documents